January 2009 | English | EXE - Digital Mag | RS+ES
Response Magazine is the definitive publication in direct response marketing. Response provide targeted, cutting-edge content for professionals involved in all facets of direct response marketing, including DRTV, radio, interactive TV, the Internet and all areas of DR print.
Response, the only independent source of news and information in the market, is the industry leader in promoting the convergence of direct marketing methods.
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WILSON ERVIN, the chief risk officer at Credit Suisse, a large Swiss bank, cannot pinpoint the precise moment he knew something was up: “This was not like Paul on the road to Damascus.” But signs of the gathering subprime storm in America started to trigger alarms in late 2006. Data from the bank's trading desks and from mortgage servicers showed that conditions in the subprime market were worsening, and the bank decided to cut back on its exposures.
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PDF | English | 28 MB
BusinessWeek is a business magazine published by McGraw-Hill. It was first published in 1929 (as The Business Week) under the direction of Malcolm Muir, who was serving as president of the McGraw-Hill Publishing company at the time.[1] Its primary competitors in the national business magazine category are Fortune and Forbes, which are published bi-weekly.
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English | 70 pages | PDF | 38.6 MB
BA Banking Journal, the official publication of the American Bankers Association. ABA Banking Journal, the official publication of the American Bankers Association, covers the commerical banking industry in the United States with articles focusing on community banking, e-commerce, technology, online banking, compliance, business lending, retail banking and operations.
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