Outsourcing has unparalleled power to generate value and wealth for those who learn to apply its principles effectively. Yet, the pitfalls are many and deep for those who outsource without first taking the time to understand its underlying principles. Shrouded in mystery, outsourcing has been a source of confusion and frustration for many executives. Now for the first time, the principles of outsourcing have been clearly explained and illustrated in Turning Lead into Gold. Peter Bendor-Samuel, a world-renowned outsourcing authority, shares his insights on how and why outsourcing works, and how it can work for your organization. He presents documented evidence of success with examples from the real-life experience of major corporations, including EDS, IBM, AT&T, British Petroleum, Pricewaterhouse Coopers, J.P. Morgan & Co., Andersen Consulting, and JCPenney, among others.

 

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